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Emails On DemandGet samples

For Shopify and Klaviyo brands

Make your emailmarketing intoa monster.

Your month of emails, on demand.

We read your store and make a brand kit from your own logo and photos. Then we plan, write and design the month’s emails. Each one is checked by our system and by a person, then lands in your Klaviyo as a draft.

We read only your public product pages.

  • Drafts only. You press send
  • Checked by a person
  • Plans from $699 a month
Live preview of 3 sample emails being built. An animation: our system reads a store and makes a brand kit of its colours and fonts. It builds three emails from separate layers, editable in Figma: the logo as a vector, the product photo cut out, the label printed onto the product, the words as text, the button in the first screen. A person changes a colour in Figma. Each email lands in a Klaviyo flow as a draft, then goes live once you approve it.

Free samples

Get 3 free sample emails for my store.

We build 3 real emails from your own store: your products, your photos, your colours. No call needed.

Your email is only for your samples.

How it works

Four steps. You do two of them.

Our system does the heavy lifting. A person checks every email. You approve the plan, then approve the emails.

  1. 01

    We read your store

    Our system reads your store and builds your brand kit: your logo, your product photos (cut out, never redrawn), your colours and fonts.

    Our system
  2. 02

    You approve the month’s plan

    We plan the month: which emails go out, and when. You look it over and approve it with one click.

    You
  3. 03

    We build and check every email

    We write and design each email. Our system checks the layout, seams, first screen, GIFs, photos, product copy, health claims and contrast, and shows what it measured, where, and the limit. What fails is fixed and checked again. Then a person reviews it.

    In the example, Meet Lune Drops: Layout: No boxes 0, boxes (first pass 14 px, fixed); No round crops 0, found; Seams 1/255, max 2; First screen 303 / 288, max 450. GIFs: Frame 1 landed, first, last; Loop rule once, first screen; GIF weight 485 KB, max 1 MB. Photos: Licensed 3 of 3, photos; Grounding 0°, max 15°; Plate variety 1 of 3, emails; Label fit, coming in phase 2. Copy: Copy match Lune Drops, label; Review claims 0, found; Health claims 0, found; Text contrast 6.96:1, min 4.5 (first pass 3.62:1, fixed). Build: Footer and alt 3 tags, alt on all. First pass 56 of 65 points, two checks fixed and run again, then 65 of 65. A person reviewed it.

    Our system, then a person
  4. 04

    They land in your Klaviyo as drafts

    Every email lands as a draft in your own Klaviyo. You approve and send. Want changes? 2 rounds are included each month.

    You send

Examples

Emails that look like your brand.

Pick a brand, then watch its emails scroll. Each one is built from the brand’s own product photos, and on Growth and Premium they move: real animated GIFs that play in the inbox.

Example brandsInvented to show the craft. Every email is real HTML with real animated GIFs, built to work in Gmail and Apple Mail.

  1. Halden example email: No. 3 Ember is here
    Open the full email: No. 3 Ember is here
    01Product launch

    One dark canvas: the title rises, vapour drifts past the dropper bottle on basalt, a milky pour glints, smoke curls up.

    3 animated GIFsOpen the full email
  2. Halden example email: The Halden ritual
    Open the full email: The Halden ritual
    02How-to ritual

    Stone to basalt: one dropper fills the glass under the button, then a milky pour over ice loops quietly below the steps.

    2 animated GIFsOpen the full email
  3. Halden example email: The Trio is back. For 48 hours.
    Open the full email: The Trio is back. For 48 hours.
    03Back in stock

    A bundle with a deadline: three bottles rest on basalt in drifting fog, the clock ticks, amber light runs across the range.

    3 animated GIFsOpen the full email

Halden · Instrument Serif and Archivo

Plans

Pick the size of your monster.

More emails, a bigger monster. One price a month, and a person checks every email.

Price shown

Founding clients get 20% off the first month. Only the first 10 clients.

  • Little monster

    Entry

    The core flows, plus a steady month.

    $699 a month.

    $116.50 an email

    6 emails a month5 working day turnaround

    6 credits a month. 1 credit = 1 email.

    Start with free samples

    Includes

    • Core flows set up in month 1
    • A data brief each month
    • A claims check on every email
    • A person reviews every email
    Core flows Welcome, Abandoned checkout, Post-purchase
  • Most picked

    Growing monster

    Growth

    More emails, motion, tests and data.

    $1,490 a month.

    $149 an email

    10 emails a month5 working day turnaround

    10 credits a month. 1 credit = 1 email.

    Start with free samples

    Everything in Entry, plus

    • A monthly deep dive into your data
    • One A/B test a month
    • One flow refresh a month
    • Motion: animated GIFs from your own products
    • Changes checked at 14 and 28 days
    Core flows Welcome, Abandoned checkout, Post-purchase, Browse abandonment
  • Full-grown monster

    Premium

    Full flows, faster turnaround and SMS copy.

    $2,790 a month.

    $174.38 an email

    16 emails a month2 working day turnaround

    16 credits a month. 1 credit = 1 email.

    Start with free samples

    Everything in Growth, plus

    • Full flow builds
    • Reports on what worked
    • Priority, with a 2-day turnaround
    • SMS copy
    Core flows Welcome, Abandoned checkout, Abandoned cart, Browse abandonment, Post-purchase, Win-back

Minimum term 3 months, then 30 days’ notice. Prices in US dollars.

Extras

  • Extra email$150Need one more this month? Add it at any time.
  • Rush$100When you need a batch sooner than your plan’s turnaround.
  • Change rounds2 includedEach month. A third round uses half an email credit.

Compare the plans

What each plan includes
FeatureEntryGrowthPremium
Price$699 a month$1,490 a month$2,790 a month
Emails6 emails a month10 emails a month16 emails a month
Cost per email$116.50$149$174.38
Turnaround5 working days5 working days2 working days
Core flows set up in month 1IncludedIncludedIncluded
A data brief each monthIncludedIncludedIncluded
A claims check on every emailIncludedIncludedIncluded
A person reviews every emailIncludedIncludedIncluded
A monthly deep dive into your dataNot includedIncludedIncluded
One A/B test a monthNot includedIncludedIncluded
One flow refresh a monthNot includedIncludedIncluded
Motion: animated GIFs from your own productsNot includedIncludedIncluded
Changes checked at 14 and 28 daysNot includedIncludedIncluded
Full flow buildsNot includedNot includedIncluded
Reports on what workedNot includedNot includedIncluded
Priority, with a 2-day turnaroundNot includedNot includedIncluded
SMS copyNot includedNot includedIncluded
Welcome flowIncludedIncludedIncluded
Abandoned checkout flowIncludedIncludedIncluded
Abandoned cart flowNot includedNot includedIncluded
Browse abandonment flowNot includedIncludedIncluded
Post-purchase flowIncludedIncludedIncluded
Win-back flowNot includedNot includedIncluded

Compared

What you get, compared with doing it in-house.

An in-house designer plus a copywriter can do great work. Here is who does each step, side by side.

StepEmails On DemandIn-house designer and copywriter
Brand kitBuilt from your store’s own logo, photos, colours and fontsYou brief each person on your brand
The month’s planWe write it. You approve it with one clickYou write the brief each month
WordsGrade 7, with a claims check and your legal linesYou check claims and legal lines yourself
Design and motionEvery email designed. GIF motion on Growth and PremiumDesign time per email, motion on top
ChecksA QA score, then a person reviews every emailYou review every email
Into KlaviyoEvery email lands in your Klaviyo as a draftSomeone builds each one in Klaviyo
Changes2 rounds each month, back in 2 working daysAs fast as their week allows
Commitment3 months, then 30 days’ noticeHiring, onboarding and notice periods

Your part each month: approve the plan, approve the emails, press send.

Questions

Questions, answered.

Do I need Klaviyo?

Yes. Your emails land as drafts in your own Klaviyo account. We build for brands on Shopify and Klaviyo.

Who sends the emails?

You do. Every email lands in your Klaviyo as a draft. We never schedule or send. You approve each one and press send.

What if I do not like an email?

Ask for changes. 2 change rounds are included each month, and changes come back within 2 working days. A third round uses half an email credit.

Can I cancel?

Yes. The minimum term is 3 months. After that, give 30 days’ notice.

Do you write health claims?

No. Every email gets a claims check, and a person reviews it. We add the legal lines your industry needs, like the FDA line for US supplement stores.

How fast?

Entry and Growth: 5 working days from the day you approve the plan. Premium: 2 working days. Need it sooner? Rush is $100.

What about SMS?

Premium includes SMS copy. Entry and Growth are email only.

Do unused emails roll over?

No. Each month has its own emails. If you need more, an extra email is $150.

Start here

Start small.Grow a monster.

See your own emails before you pay. Tell us your store, and we build 3 sample emails from it.

Your email is only for your samples.