New · Lune Drops
Light,
in a bottle.
Discover Lune Drops
Three drops, morning and night.30 ml · $64
Pomme Lune SAS · LyonPreferences · Unsubscribe
For Shopify and Klaviyo brands
Make your emailmarketing intoa monster.
Your month of emails, on demand.
We read your store and make a brand kit from your own logo and photos. Then we plan, write and design the month’s emails. Each one is checked by our system and by a person, then lands in your Klaviyo as a draft.
- Drafts only. You press send
- Checked by a person
- Plans from $699 a month
Free samples
Get 3 free sample emails for my store.
We build 3 real emails from your own store: your products, your photos, your colours. No call needed.
How it works
Four steps. You do two of them.
Our system does the heavy lifting. A person checks every email. You approve the plan, then approve the emails.
- 01
We read your store
Our system reads your store and builds your brand kit: your logo, your product photos (cut out, never redrawn), your colours and fonts.
Our system - 02
You approve the month’s plan
We plan the month: which emails go out, and when. You look it over and approve it with one click.
You - 03
We build and check every email
We write and design each email. Then our system checks it: the reading grade, health claims, the Gmail size limit, every GIF, contrast, dark mode and a button in the first screen. It must score 90 or more. Then a person reviews it.
In the example, Meet Lune Drops: Words: Reading grade 3.8, aim 7; Health claims 0, of 40 words; Subject line 15, max 60; Dashes and ! 0, none. Build: Gmail clip 20 KB, of 102 KB; Unsubscribe 2 tags, in footer; Image width 600 px, max 600. Motion: GIF size 392 KB, max 1 MB; Frame 1 full message, ; Moves, then rests 2.8 s, max 5 s. Inbox: First screen 352 px, max 450; Button contrast 13.5:1, min 4.5; Dark mode 13.5:1, min 4.5; Seams 1/255, max 2. Score 100 of 100, pass mark 90. A person reviewed it.
Our system, then a person - 04
They land in your Klaviyo as drafts
Every email lands as a draft in your own Klaviyo. You approve and send. Want changes? 2 rounds are included each month.
You send
Examples
Emails that look like your brand.
Pick a brand, then watch its emails scroll. Each one is built from the brand’s own product photos, and on Growth and Premium they move: real animated GIFs that play in the inbox.
Example brandsInvented to show the craft. Every email is real HTML with real animated GIFs, built to work in Gmail and Apple Mail.
01Product launch One dark canvas: the title rises, vapour drifts past the dropper bottle on basalt, a milky pour glints, smoke curls up.
02How-to ritual Stone to basalt: the ratio fills itself in under the button, then a milky pour over ice loops quietly below the steps.
03Back in stock A bundle with a deadline: three bottles rest on basalt in drifting fog, the clock ticks, amber light runs across the range.
Halden · Instrument Serif and Archivo
01Product launch Our label on a real amber dropper: leaf shadows sway across the wall, the pipette scene breathes, pearl fades to lilac.
02Welcome Pearl to blush to lilac: leaf shadows over the stacked jars, a welcome code in Bodoni, light across the range.
03Abandoned cart The bag, kept warm: two droppers on muslin under moving leaf shadow, then three side by side in the sun.
Pomme Lune · Bodoni Moda and Jost
01Flavour launch One white can, our printed band: Sanguina among blood oranges and tiles, bubbles in a lemon sun, the family on one band.
02Bundle offer Build a box with a countdown: one can wears three prints in turn, the clock runs, a splash loops below.
03Welcome Hello in five languages, then Limón lands among real lemons on blue wood and the range stands against a teal wall.
Salt & Sol · Unbounded and Instrument Sans
01Welcome One night, no boxes: moonlight crosses the cobalt jar on the pillow, lamp light runs down the gummy jar, a real moon rises.
02How-to ritual A routine as a moon path: the bedroom relit as midnight, four steps along an arc, a candle and the moon in the window.
03Replenish The jar counts down its nights, a new one rises in front of the full moon, a candle breathes in the window.
Ondo · Fraunces and Manrope
Plans
Pick the size of your monster.
More emails, a bigger monster. One price a month, and a person checks every email.
Founding clients get 20% off the first month. Only the first 10 clients.
Little monster
Entry
The core flows, plus a steady month.
$699 a month.$559.20 for the first month, then $699 a month.
$116.50 an email
6 emails a month5 working day turnaround6 credits a month. 1 credit = 1 email.
Start with free samplesIncludes
- Core flows set up in month 1
- A data brief each month
- A claims check on every email
- A person reviews every email
Core flows Welcome, Abandoned checkout, Post-purchaseMost picked Growing monster
Growth
More emails, motion, tests and data.
$1,490 a month.$1,192 for the first month, then $1,490 a month.
$149 an email
10 emails a month5 working day turnaround10 credits a month. 1 credit = 1 email.
Start with free samplesEverything in Entry, plus
- A monthly deep dive into your data
- One A/B test a month
- One flow refresh a month
- Motion: animated GIFs from your own products
- Changes checked at 14 and 28 days
Core flows Welcome, Abandoned checkout, Post-purchase, Browse abandonmentFull-grown monster
Premium
Full flows, faster turnaround and SMS copy.
$2,790 a month.$2,232 for the first month, then $2,790 a month.
$174.38 an email
16 emails a month2 working day turnaround16 credits a month. 1 credit = 1 email.
Start with free samplesEverything in Growth, plus
- Full flow builds
- Reports on what worked
- Priority, with a 2-day turnaround
- SMS copy
Core flows Welcome, Abandoned checkout, Abandoned cart, Browse abandonment, Post-purchase, Win-back
Minimum term 3 months, then 30 days’ notice. Prices in US dollars.
Extras
- Extra email$150Need one more this month? Add it at any time.
- Rush$100When you need a batch sooner than your plan’s turnaround.
- Change rounds2 includedEach month. A third round uses half an email credit.
Compare the plans
| Feature | Entry | Growth | Premium |
|---|---|---|---|
| Price | $699 a month | $1,490 a month | $2,790 a month |
| Emails | 6 emails a month | 10 emails a month | 16 emails a month |
| Cost per email | $116.50 | $149 | $174.38 |
| Turnaround | 5 working days | 5 working days | 2 working days |
| Core flows set up in month 1 | Included | Included | Included |
| A data brief each month | Included | Included | Included |
| A claims check on every email | Included | Included | Included |
| A person reviews every email | Included | Included | Included |
| A monthly deep dive into your data | Not included | Included | Included |
| One A/B test a month | Not included | Included | Included |
| One flow refresh a month | Not included | Included | Included |
| Motion: animated GIFs from your own products | Not included | Included | Included |
| Changes checked at 14 and 28 days | Not included | Included | Included |
| Full flow builds | Not included | Not included | Included |
| Reports on what worked | Not included | Not included | Included |
| Priority, with a 2-day turnaround | Not included | Not included | Included |
| SMS copy | Not included | Not included | Included |
| Welcome flow | Included | Included | Included |
| Abandoned checkout flow | Included | Included | Included |
| Abandoned cart flow | Not included | Not included | Included |
| Browse abandonment flow | Not included | Included | Included |
| Post-purchase flow | Included | Included | Included |
| Win-back flow | Not included | Not included | Included |
Compared
What you get, compared with doing it in-house.
An in-house designer plus a copywriter can do great work. Here is who does each step, side by side.
Step
In-house designer and copywriter
In-house designer and copywriterBrand kitBuilt from your store’s own logo, photos, colours and fontsYou brief each person on your brand
The month’s planWe write it. You approve it with one clickYou write the brief each month
WordsGrade 7, with a claims check and your legal linesYou check claims and legal lines yourself
Design and motionEvery email designed. GIF motion on Growth and PremiumDesign time per email, motion on top
ChecksA QA score, then a person reviews every emailYou review every email
Into KlaviyoEvery email lands in your Klaviyo as a draftSomeone builds each one in Klaviyo
Changes2 rounds each month, back in 2 working daysAs fast as their week allows
Commitment3 months, then 30 days’ noticeHiring, onboarding and notice periods
Your part each month: approve the plan, approve the emails, press send.
Questions
Questions, answered.
Do I need Klaviyo?
Yes. Your emails land as drafts in your own Klaviyo account. We build for brands on Shopify and Klaviyo.
Who sends the emails?
You do. Every email lands in your Klaviyo as a draft. We never schedule or send. You approve each one and press send.
What if I do not like an email?
Ask for changes. 2 change rounds are included each month, and changes come back within 2 working days. A third round uses half an email credit.
Can I cancel?
Yes. The minimum term is 3 months. After that, give 30 days’ notice.
Do you write health claims?
No. Every email gets a claims check, and a person reviews it. We add the legal lines your industry needs, like the FDA line for US supplement stores.
How fast?
Entry and Growth: 5 working days from the day you approve the plan. Premium: 2 working days. Need it sooner? Rush is $100.
What about SMS?
Premium includes SMS copy. Entry and Growth are email only.
Do unused emails roll over?
No. Each month has its own emails. If you need more, an extra email is $150.
Start here
Start small.Grow a monster.
See your own emails before you pay. Tell us your store, and we build 3 sample emails from it.